Despite the efforts of the US Department of Justice, the United States is crossing the threshold into a world of legal sports betting. Admittedly this is on a state-by-state basis, and the first states that have legalised sports betting have tended to be ones with smaller populations. So, to date, revenues have not been something to write home about. However, as the number of people that can bet increases, so does the demand for sports data. And as demand for sports data increases, so does its value.
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